Why Glenn will knock off Rush and Hannity
04.02.11
The following is not an exact scientific or mathematical rationale for why Glenn Beck is destined to rule the Talk Radio world…. but mainly utilizes the brilliant insight of the author (of course).
If you agree - please hit the “Like” above, if you disagree - feel free to rip-me-to-shreds in the comments below.
So here’s what I’m suggesting: a few year from now (maybe 5-7yrs) Glenn Beck will rise above the ranks of Michael Savage, Laura Ingraham, Sean Hannity and even the great-one - Rush Limbaugh. And I mean in talk radio audience. (He’s arguably already #3)
First my qualitative reasoning:
-he’s funnier
-he works harder (with perhaps the exception of Hannity)
-great team around him
-very like-able… and can even reach those in the middle that appreciate common sense.
-committed to his cause (beyond the money, fame and power)
-as he changes personally..his opinion may change - just like a real human
-he listens to others
-he’s less predictable
Ok, now for some quantitative stuff:
-already has a giant talk radio audience and has grown it at a crazy rate
-because of his talk radio time-slot he will not have to take Sean or Rush’s audience, but can grow against weaker competition
-Captured a giant Fox News audience following despite his very poor time-slot
-His internet presence is unmatched from what I can tell… well over 1,000,000 newsletter subscribers & has the biggest facebook following
-His ability to pull off giant live events - as recently witnessed in Washington
-Talented in other media formats: internet broadcasting, live shows and magazine
Now of course I could be wrong about all of this…
but let me leave you with this. Listen to a few hours of Glenn’s show, then try listening to the “other guys” and tell me Glenn’s not better. I think you’ll agree. As always I welcome your thoughts in the comments section below. Please hit “Like” as well - to help spread the word.
Pat | TalkRadioInsiders.com Editor
